Republican anti-Trump group launches $11.5m ad buy
Good morning US politics readers. With the general election just nine weeks away, a Republican anti-Donald Trump group is targeting disaffected Republicans and conservative-leaning independents in a new $11.5m ad campaign that will play in key battleground states.
The ad buy, by Republican Voters Against Trump, targets voters in Pennsylvania, Michigan, Wisconsin, Arizona and Nebraska and features former Trump voters explaining why they plan to vote for Kamala Harris in November.
Over the last few weeks, the Harris campaign has zeroed in on courting Republican voters, and more than 200 former GOP staffers declared their endorsement of the Democratic presidential candidate in an open letter last week. The Harris campaign also launched “Republican Voters for Harris”, which included more than 25 endorsements, and several Republican speakers were featured at the Democratic national convention last month, including former congressman Adam Kinzinger, former Georgia Lt Gov Geoff Duncan, and former Trump White House press secretary Stephanie Grisham.
Here’s what else we’re watching:
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Kamala Harris is expected to unveil a series of economic proposals at a campaign event in Portsmouth, New Hampshire, this afternoon.
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Donald Trump will be in Harrisburg, Pennsylvania, tonight for a town hall moderated by Fox News host Sean Hannity.
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Tim Walz will be in Pennsylvania today for campaign events in Lancaster and Pittsburgh.
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JD Vance will deliver campaign remarks in Mesa, Arizona, at an event hosted by the conservative group Turning Point Action.
Key events
“Donald Trump has destroyed the Republican Party,” a spokesperson for Republican Voters Against Trump said in a statement announcing the ad blitz.
And every election cycle he drives more and more Republicans to vote for Democrats, because they believe Donald Trump and the GOP candidates who imitate him are unfit for office.
The group says it helps elevate the voices of disaffected Republicans and “build a permission structure for many other traditional GOP voters to reject Donald Trump and his Maga movement, even if it means voting for Democrats with whom they might have policy differences.””
Here’s the ad by Republican Voters Against Trump launched on Tuesday, which the group said is aimed at “conservative-leaning independents and undecided Republicans by featuring former [Donald] Trump voters who now support [Kamala] Harris.”
In the video, multiple former Trump voters talk about the dangers of a second Trump administration and about why they now support Harris.
These former Trump voters are voting for Kamala Harris in 2024.
This ad is running now in AZ, MI, NE, PA, and WI as part of our new $11.5 million swing state ad blitz. pic.twitter.com/1xrGhOu9qg
— Republican Voters Against Trump (@AccountableGOP) September 3, 2024
The campaign also features 79 billboards showing former Trump voters from each swing state, with the messages: “I’m a former Trump voter. I won’t vote for Trump” and “I’m a former Trump voter. I’m voting for Harris.”
Republican anti-Trump group launches $11.5m ad buy
Good morning US politics readers. With the general election just nine weeks away, a Republican anti-Donald Trump group is targeting disaffected Republicans and conservative-leaning independents in a new $11.5m ad campaign that will play in key battleground states.
The ad buy, by Republican Voters Against Trump, targets voters in Pennsylvania, Michigan, Wisconsin, Arizona and Nebraska and features former Trump voters explaining why they plan to vote for Kamala Harris in November.
Over the last few weeks, the Harris campaign has zeroed in on courting Republican voters, and more than 200 former GOP staffers declared their endorsement of the Democratic presidential candidate in an open letter last week. The Harris campaign also launched “Republican Voters for Harris”, which included more than 25 endorsements, and several Republican speakers were featured at the Democratic national convention last month, including former congressman Adam Kinzinger, former Georgia Lt Gov Geoff Duncan, and former Trump White House press secretary Stephanie Grisham.
Here’s what else we’re watching:
-
Kamala Harris is expected to unveil a series of economic proposals at a campaign event in Portsmouth, New Hampshire, this afternoon.
-
Donald Trump will be in Harrisburg, Pennsylvania, tonight for a town hall moderated by Fox News host Sean Hannity.
-
Tim Walz will be in Pennsylvania today for campaign events in Lancaster and Pittsburgh.
-
JD Vance will deliver campaign remarks in Mesa, Arizona, at an event hosted by the conservative group Turning Point Action.