With the surge in online shopping, the focus has dramatically shifted towards the unboxing experience at home, spotlighting the dual role of secondary and tertiary packaging. Image: Shutterstock In the vast ocean of marketing strategies, one unsung hero often floats under the radar: packaging. It’s not just a vessel for the product inside anymore but … Read more
Harvinder Singh was assured of a medal the moment he was in the final, but the archer repeatedly told himself not to think of a silver when he had a chance to win gold. At the same time, he didn’t put undue pressure on himself by thinking he’s bagging a medal for the country at … Read more
The past year saw varying levels of digital transformations going around the health systems in Asia-Pacific. It has increasingly become evident that digitalisation – from nationwide networks down to individual hospitals – has become the rule in a post-pandemic world. AI and virtual care models continued to be the craze in healthcare, owing to their … Read more